Super Sticker Packs
Mrs. Grossman’s carried a line of Super Sticker Packs that was not profitable given the domestic printing, labor, and assembly costs the line required. In addition, the presentation of the stickers within the packs felt like a disservice. We revisioned the pack as an oversized matchbook format featuring a diecut window and more than two times the sticker strips as the previous packs. Thumbnails showing all the sticker strip designs were featured on the back cover. The unit cost of these revisioned, imported packs was one third of the previous packs' costs.
- Role Concept • Design
- For Mrs. Grossman’s Paper Company