Chocolate Bar Notepad

The original wrapper design for this notepad was challenged by an actual chocolate company that felt the design was too similar to their own chocolate bar wrapper. Early images of the notepad circulated online and this company took issue, sending us a cease and desist letter. I quickly compiled a counter brief that I presented in-house, but we ultimately printed an alternate wrapper design—albeit one that I considered less successful. A bittersweet experience!

  • Role Concept • Design
  • For Chronicle Books
  • Type Novelty Notepad